These graduate students will work on a number of RC projects this fall, with focuses on marketing strategy and tactics. They will collaborate with our innovative partners to bridge the gap between academe and industry.
The Brand and Media Strategy course, BucDigital, is taught by our CMO Stephen Marshall. CEO David Golden & RC Fellow William Heise co-teach the MBA capstone course. We are anxiously waiting to share more details about these projects soon, so stay tuned.
We are committed to making experiential learning an essential part of the higher education experience at ETSU. Please let us know if you have ideas for a project or are currently collaborating on one.